IAMS Proactive Health Adult Indoor Cat food receives high scores from customers

IAMS is a great alternative for keeping your cat in shape and free of hairballs. They’re great though they could improve how their brand is perceived by customers a tad.

Caption of a cat lying on the floor.

Hairballs

Average grade: 4,57 / 5
Occurrence rate: 13%
The sentiment has decreased a tad in 2020. Correlating topics are “balls” and “weight”.

Brand

Average grade: 4,22 / 5
Occurrence rate: 8%
The sentiment has been decreasing since 2020. Correlating topics are “tried” and “better”.



Quality

Average grade: 4,70 / 5
Occurrence rate: 2%
The sentiment has been decreasing since 2018. Correlating topics are “good” and “price”.

Weight

Average grade: 4,59 / 5
Occurrence rate: 11%
The sentiment has been decreasing since 2020. Correlating topics are “hairballs”, “indoor” and “healthy”.

Caption of the topic “brand” from the dashboard of this analysis.

The research team at Gavagai performed this analysis using our AI-powered text analysis tool, Gavagai Explorer. All texts analyzed in this article are collected from public online data published on Amazon.

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