Blue Buffalo Life Protection Formula Small Breed Dog food needs an improved package according to customers

Blue Buffalo should improve their packaging as many have reported torn and unopenable packages. The food smells awful as well.

Caption of a small breed dog.

Packaging

Average grade: 3,47 / 5
Occurrence rate: 2%
The bag had been torn for some which caused its content to spill upon arrival. Some have had issues opening the bag as well due to defective packages.



Smell

Average grade: 3,65 / 5
Occurrence rate: 2%
The food smells awful compared to other brands according to some customers. It correlates with “packaging”.

Subscription

Average grade: 3,93 / 5
Occurrence rate: 1%
Some customers weren’t satisfied with the subscription service which caused them to cancel their membership.

Caption of the topic “smell” from the dashboard of this analysis.

The research team at Gavagai performed this analysis using our AI-powered text analysis tool, Gavagai Explorer. All texts analyzed in this article are collected from public online data published on Amazon.

Want to try this kind of analysis on your own data?

Gavagai Explorer is free to try (no credit card needed) and works in 46 languages.

Book a demo to find out more!