Kirkland Signature might want to consider making smaller packages

Caption of a woman sneezing.

Insight nr. Ⅰ
The topic “expires in 9 months” is the most negative one in our analysis with an average grade of 3,00 / 5. The problem is that the pills expire after 9 months even though it usually takes longer to consume them all.

Insight nr. Ⅱ
“Price” is the most talked-about topic with an occurrence of 31%. The average grade for “price” is 4,84 / 5.

Insight nr. Ⅲ
The topic “compared with name brand” shows how people compare Kirkland Signature with Claritin. The medicines have the same generic but Kirkland is cheaper. The average grade for “compared with name brand” is 4,67 / 5.

Caption of the topic “expires in 9 months” from the dashboard of this analysis.

Conclusion and suggestion

Based on our analysis, Kirkland Signature seems to be more appreciated than Claritin, probably because it’s cheaper. Consumers are really pleased with the price, good job! However, we have a suggestion if Kirkland Signature wants to improve, and that is to make smaller packages or delay expiry dates.

The research team at Gavagai performed this analysis using our AI-powered text analysis tool, Gavagai Explorer. All texts analyzed in this article are collected from public online data published on Amazon.

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