Insight nr. Ⅰ
The topic “trial” occurred in 3% of the reviews and has an average grade of 2,04 / 5. It’s related to “subscription”. It seems that some couldn’t end their free trial when it was up since they couldn’t access their account, which caused them having to pay for a subscription.
Insight nr. Ⅱ
The topic “subscription” occurred in 6% of the reviews and has an average grade of 1,95 / 5. It’s related to “trial”. Some claimed they canceled their subscription or free trial but were charged anyway. It was also mentioned that some found it difficult to cancel your subscription.
Insight nr. Ⅲ
The topic “account access” occurred in 2% of the reviews and has an average grade of 2,06 / 5. Related to the topic “subscription”. It was mentioned that some had problems trying to log-in. On several occasions, the app asked for password verification and wouldn’t accept it.
- If you found this analysis interesting, you might also be interested in our analysis of Uniqlo NYC!
Conclusion and suggestion
We have some interesting insights and suggestions. The first one is to make it possible to end your subscription in a hassle-free way. No one likes spending hours on cancellation of a subscription. Our second suggestion is to try to resolve issues regarding the log-in process and verification to make it more user-friendly.
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The research team at Gavagai performed this analysis using our AI-powered text analysis tool, Gavagai Explorer. All texts analyzed in this article are collected from public online data published on the App Store.
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