Insight nr. Ⅰ
“Subscription” has an occurrence rate of 9% and an average grade of 2,22 / 5 compared to the overall average grade of 3,13 / 5. Some customers had difficulties canceling their digital subscriptions. They were also puzzled as to why paid subscribers still had to deal with ads.
Insight nr. Ⅱ
“Sign out” has an average grade of 2,21 / 5 and an occurrence rate of 1 %. Its sentiment plummeted in 2020 and some customers are apparently being logged out constantly.
Insight nr. Ⅲ
“Ads” has an occurrence rate of 3% and an average grade of 2,56 / 5. It correlates to “subscription” and customers view the ads as annoying.
- If you found this analysis interesting, you might also be interested in our analysis of the New York Times!
First and foremost, it’s somewhat obvious that if you pay for a service, you shouldn’t be bothered by ads. Customers don’t like it which is understandable. They should also tend to the issues where the customer is randomly being signed-out and ease the option of ending one’s subscription.
Get Started for Free
Learn about our AI-powered text analysis tool in a Personal Demo.
Then get a Free Trial to test-run Gavagai Explorer using your own data.
The research team at Gavagai performed this analysis using our AI-powered text analysis tool, Gavagai Explorer. All texts analyzed in this article are collected from public online data published on Google Play.
Want to try this kind of analysis on your own data?
Gavagai Explorer is free to try (no credit card needed) and works in 46 languages.