Insight nr. Ⅰ
The occurrence of 6% for the topic “slow app” suggests that the app isn’t working ideally. The average grade for “slow app” is 1,54 / 5. The grade for the whole project is 1,85 / 5. It also correlates with the topics “constantly” and “crashes”.
Insight nr. Ⅱ
The topics “payments” and “subscription” are negative with average grades of 1,54 / 5 and 1,58 / 5. They both correlate and seem like people aren’t satisfied with what they get for their money.
Insight nr. Ⅲ
The topic “update” has an occurrence of 24% and an average grade of 1,70 / 5. A lot of people talk about the new version of the app and they’re not particularly positive.
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Conclusion and suggestion
After analyzing the review data, we’re curious about what’s wrong with the latest update? It seems to be slow and crashing and receives a lot of complaints from the users. Also, the customers don’t feel they get value for the money, so we would suggest The Telegraph UK look deeper into that. Maybe lower the prices, or change the content?
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The research team at Gavagai performed this analysis using our AI-powered text analysis tool, Gavagai Explorer. All texts analyzed in this article are collected from public online data published on App Store.
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