CNN the ads are way too invasive

Caption of a person watching TV.
Photo: Al Ibrahim

Insight nr. Ⅰ
The topic “live stream” occurred in 3% of the reviews and has an average grade of 2,32 / 5. It’s related to the topic “ads”. It was mentioned that some users had a difficult time trying to watch live streams. This is because of buffering issues, and that videos randomly stop playing.



Insight nr. Ⅱ
The topic “ads” occurred in 5% of the reviews and has an average grade of 2,09 / 5. It’s related to “live stream”. Some complained about the ads being invasive, repetitive, and difficult to shut down. It seems that it’s problematic to view the news when ads are in the way.

Insight nr. Ⅲ
The topic “loading” occurred in 3% of the reviews and has an average grade of 2,16 / 5. It’s related to the topic “live stream”. Some claimed that loading the content in the app takes forever and that it’s unreliable.

Caption of the topic “ads” from the dashboard of this analysis.
  • If you found this analysis interesting, you might also be interested in our analysis of Marca!

Conclusion and suggestion

Apparently, many viewers are annoyed by invasive ads. A suggestion would be to, for instance, have ads at the bottom of the screen instead – perhaps making them less invasive. Also, they should find a way to make it hassle-free to follow live streams.

The research team at Gavagai performed this analysis using our AI-powered text analysis tool, Gavagai Explorer. All texts analyzed in this article are collected from public online data published on Google Play.

Want to try this kind of analysis on your own data?

Gavagai Explorer is free to try (no credit card needed) and works in 46 languages.

Book a demo to find out more!