What’s up with your shoes, USC?

Caption of shoes hanging from a wire.

Insight nr. Ⅰ
The most mentioned topic is “returns”, with an average grade of 1,28 / 5. The occurrence is 22%. The sentiment is low but is seeing a slight increase since 2018.



Insight nr. Ⅱ
“Shoes” stand out as a specific type of product that is mentioned a lot. Occurrence is 10%, and average grade 1,79 / 5.

Insight nr. Ⅲ
“Price” has an average grade of 1,78 / 5. Occurrence is 19%. Sentiment has been decreasing since 2011 but has seen a slight increase since 2018.

Caption of the topic “shoes” from the dashboard of this analysis.

Conclusion

USC could benefit from taking a closer look at what shoes they are offering, and how that business is going. The topic “shoes” stands out in this analysis with its low grade. Also, returns are not working properly, according to our data. Returns should be easy for customers, as a problematic return can often lead to a major negative association for a company. As such, this should be a high priority for USC to improve.

The research team at Gavagai performed this analysis using our AI-powered text analysis tool, Gavagai Explorer. All texts analyzed in this article are collected from public online data published on TrustPilot.

Want to try this kind of analysis on your own data?

Gavagai Explorer is free to try (no credit card needed) and works in 46 languages.

Book a demo to find out more!