The issues that Apple’s iTunes is having

Caption of Apple storefront.
Photo: aconcagua

Insight nr. Ⅰ
The topic “account” has the highest rating at 1,40 / 5 with a 40% occurrence. The occurrence peaked in 2020 at 30% whilst the sentiment peaked at 100% positive.

Insight nr. Ⅱ
The topic “online” has the second-lowest average grade at 1,13 / 5 with an occurrence rate of 11%. The sentiment is currently at negative 100%.

Insight nr. Ⅲ
“Charges” are the most occurring topics at 26% with an average grade of 1,39 / 5. The occurrence is currently at 100%.

Caption of the topic “online” from the dashboard of this analysis.


Apple’s Itunes has some issues they should tend to, one being charges. Its occurrence has increased while the rating has decreased indicating a growing problem. Further, they should look into the customer account issues. Having such a low rating for a 100% digital solution is extremely bad.

The research team at Gavagai performed this analysis using our AI-powered text analysis tool, Gavagai Explorer. All texts analyzed in this article are collected from public online data published on ConsumerAffairs.

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