Analysis of 1 789 reviews reveal that Lynda.com could benefit learning from their users

Photo: Rex Pe

Lynda.com is a learning app that offers a wide range of courses taught by industry experts. However, it may be that their users could teach them a thing or two about user experience.

Why do we say this?

The topic “login” occurred in 9% of the reviews and has an average grade of 1,69 / 5. This is lower than the overall average grade for the project, which is 2,36 / 5. It seems that some users claimed that when they were trying to log in from their Linkedin account, they were getting error messages and couldn’t proceed.
The topic “play” has an average grade of 2,25 / 5 and occurred in 8% of the reviews. It was mentioned that some were struggling with several audio tracks playing simultaneously. Some users also complained about not being able to pause a video.

“Play” seems to be related to the topic “bugs” that occurred in 7% of the reviews and has an average grade of 2,21 / 5. As previously mentioned, users were complaining about two audio tracks playing at once, which they found to be distracting.

The topic “open” occurred in 4% of the reviews and has an average grade of 1,81 / 5. It seems that for some users, the app constantly crashes when they’re trying to open it.

It could be that Lynda.com needs to try to figure out how users can log in more efficiently. They may, for instance, try and see if there could be some kind of glitch between Linkedin and Lynda.com that creates the issues.

Other than that, they may be in need of a more efficient system regarding reporting bugs. This could help them detect problems faster and enable them to improve user experience.

The research team at Gavagai performed this analysis using our AI-powered text analysis tool, Gavagai Explorer. All texts analyzed in this article are collected from public online data published on GooglePlay.

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