Analyzing 446 reviews about the College Pulse app reveals points are now useless

The survey platform College Pulse is dedicated to understanding the attitudes and behaviors of college students. In the app, users can earn points by answering different questions. However, it looks as these points became useless recently since the company changed the rewards.

Why do we say this?

Since the company changed the point system and removed rewards, points have become useless. “Points” is the most talked-about topic and it has a negative impact on the grade. The topic has increased in occurrence while the sentiment around it has decreased over time. It appears you can only use your points for donations or raffles now and both “donations” and “raffles” have low average grades (1,21 / 5 vs. 1,29 / 5). 

Caption of the Gavagai explorer dashboard for this analysis.

Another problem is that if you sign up for the app, you might receive email spam. The topic “email” often occurs together with “spammy” and it has a negative impact on the grade. 

Since the attitude towards the company is quite bad (the overall average grade is only 1,94 / 5), we suggest the company look further into our analysis to see where they can improve.

The research team at Gavagai performed this analysis using our AI-powered text analysis tool, Gavagai Explorer. All texts analyzed in this article are collected from public online data published on App Store and Google Play Store.

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