Do people really like BigCommerce?

Person, computer, keyboard, typing
Photo: Fauxels

BigCommerce was founded in 2009 and provides a SaaS eCommerce platform. With BigCommerce, your e-commerce will run smoother and easier… Or will it, really? It’s time to dig deeper into the BigCommerce reviews and see what users really think about the service. Keep reading for our insights.

Why do we say this?

BigCommerce seems to have problems with time. The topic “time” has a low average grade; 2,68 / 5 compared to the average grade of 3,12 / 5 for the project. It occurs quite a lot – in 26% of the cases. Often, the topic “time” occurs along with the topics “pay” (in 21% of the cases), and “website” (also 21% of the cases). We can assume that the website and the payment are working too slow, according to the customers.

The topic “simple” stands out in our analysis. It occurs in 22% of the texts and has an average grade of no less than 4,26 / 5, which is high compared to the average 3,12 / 5 for the project. In 20% of the cases, it occurs along with the topic “website”. In 13% of the cases, “simple” occurs together with the topic “products”.

The interesting part here is that BigCommerce’s website occurs frequently both with the positive topic “simple” and the negative topic “time”. Maybe, their website is simple to use, but too slow?

Our recommendations for BigCommerce

From our analysis, we can assume that it would be beneficial if BigCommerce focused on improving the speed of their website, and the speed of the payment. Problems with time drag down the average grade for BigCommerce.

The research team at Gavagai performed this analysis using our AI-powered text analysis tool, Gavagai Explorer. All texts analyzed in this article are collected from public online data published on Trustpilot.

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