Users struggle to change the designs of their WordPress websites

WordPress is a content management system (CMS) that can help you create blogs and websites. Most reviews are positive towards the company but in our analysis, we can see that there is room for improvement when it comes to the design.

Why do we say this?

One thing that the WordPress users appreciate is the wide array of plugins. The topic is positive for the overall grade with an average grade of 4,71 / 5. “Plugins” is mentioned in 44% of all reviews and we can see that the topic “plugins” is related to “free”. The number of free plugins is something that helps to boost the overall grade for WordPress. Some people say that it is too pricey to buy premium templates and plugins and therefore the free plugins really help people.

In general, the opinions about WordPress are pretty good. The overall average grade in our analysis is 4,69 / 5. There are however a few topics that score below the overall average and indicate that there are things that WordPress can improve. One of these topics is “design” with an average grade of 4,66 / 5. We can see that there is a negative relation between the topics “design” and “change”. The WordPress users that are negative about the design often think it’s hard to design their website, and it seems to be even harder to change the design. One review mentions that all the work done on the previous design disappeared when the design was changed.

WordPress could perhaps take a look at how the process of changing design could be eased for its users. All four worst-rated topics in our analysis have a negative relation to the topic “design”. One of these is the topic “blog” with an average grade of 4,67 / 5. People seem to struggle most with the design when they create or run a blog. The design issues should be WordPress’s focus of attention for improving their service.

The research team at Gavagai performed this analysis using our AI-powered text analysis tool, Gavagai Explorer. All texts analyzed in this article are collected from public online data published on Capterra.

Want to try this kind of analysis on your own data?

Gavagai Explorer is free to try (no credit card needed) and works in 46 languages.

Book a demo to find out more!