Why do people dislike Electronic Arts?

Close up of hands holding game pad.
Photo: Olichel

Believe it or not, but the computer game giant Electronic Arts (EA Games) are not as popular among the customers as one might think. When analyzing the customer reviews on Trustpilot, we were surprised. We found out that Electronic Arts have an unusually low score, compared to other companies. Now you might think, why is that? That is what we will sort out down below.

Why do we say that?

When we run reviews about EA through our analysis tool Gavagai Explorer, we see that the topic “payment” gets a low grade; 1,06 / 5 compared to the average grade of 1,18 / 5 for the whole project. People speak a lot about their issues regarding the payment of EA’s products. In 55% of the reviews, the topic is brought up, and frequently along with the topic “time spent”, in 31% of the cases, and “customer service”, in 23% of the cases. It seems like people think EA steals their time and money. 

Overall, people don’t seem too happy with Electronic Arts. We hope they get back on track with their customers soon if they want to keep their position in today’s highly competitive market.

The research team at Gavagai performed this analysis using our AI-powered text analysis tool, Gavagai Explorer. All texts analyzed in this article are collected from public online data published on TrustPilot.

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