Are online videos the way to go for a motorcycle shop?
Sportbike Track Gear is a motorcycle shop in Michigan. The company offers motorcycle gear, parts, tires, and accessories. Customers can also shop in the online shop on their website.
We wanted to see how customers talk about this motorcycle shop. So we took 7 496 reviews about Sportbike Track Gear posted on TrustPilot and analyzed them with Gavagai Explorer.
Here are 5 things we found interesting!
“Price” is the second most talked about topic, mentioned in 27% of the reviews. It has a higher grade than the average of all topics: 4,85 / 5 compared to 4,77 / 5. “Price” is often mentioned together with “great”.
Reviewers who mention the topic “stock” seem to give a lower grade than the average of all topics: 4,38 / 5 compared to 4,77 / 5. It is only mentioned in 3% of the reviews and it has been talked about consistently during the last six years.
Get Started for Free
Learn about our AI-powered text analysis tool in a Personal Demo.
Then get a Free Trial to test-run Gavagai Explorer using your own data.
The topic “wrong” has an average grade of 4,31 / 5, which is lower than the average of all topics. It is often mentioned together with “sizes”. The topic was talked about a little more frequently during the years 2014-2016 compared to 2017-2019.
The topic “videos” has an average grade of 4,91 / 5, which is higher than the average of all topics. It is often mentioned together with “helpful” and it has been talked about more frequently during the last two years.
“Staff” is often mentioned together with “knowledgeable” and “helpful”. The average grade is 4,89 / 5, which is higher than the average of all topics.
What does this mean for Sportbike Track Gear?
With their high grade (4,77 / 5), it seems that many of Sportbike Track Gear’s customers are satisfied with the company. Customers talk about the helpful staff and the great price in a positive way.
We could also see that several customers talked about “videos” in their reviews. It appeared that the company has a Youtube channel where they regularly upload videos. The videos are either reviews about their products or instructions on how to install them. These videos seem to be appreciated by customers, who find them helpful.
However, no one is perfect. Our analysis showed some important topics that seem to have a negative impact on the grade. Some reviewers mentioned that the stock availability on the website does not get updated sometimes. This is something Sportbike Track Gear can investigate further to make sure they keep their customers happy.
Want to try this kind of analysis on your own data?
Gavagai Explorer is free to try (no credit card needed) and works in 47 languages.