How can WeBuyAnycar improve according to customer feedback?
WeBuyAnyCar is the UK’s largest car buying service and has helped over 1 million customers to sell their car since 2006. They now have over 280 branches nationwide, serviced by our team of expert buyers.
We wanted to what we could learn about their success and approach. So we took 1 230 reviews about WeBuyAnyCar from TrustPilot and ran them through Gavagai explorer. Here is what we learned!
Here are 3 things we found interesting!
The overall average grade is 4,74 / 5 for the project which is very high, and the biggest negative drivers are the topics “online”, “offer” and “the price”.
When we look at the topic “online”, the analysis indicates that customers are discontent with the online evaluation of WeBuyAnyCar. Going to the physical store seems to be a more chosen alternative among customers.
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The topic “location” indicates that some people have a hard time finding the physical store. Maybe some pictures online, or clearer signage could help and attract more customers.
What can we tell from this?
The analysis gives us a good overview of the stronger/weaker attributes of WeBuyAnyCar. The overall average grade is very high with a grade of 4,74 / 5 but there are definitely some topics that can be improved.
The online evaluation is described by customers as being nowhere near the actual evaluation when going to the physical store, while the topic “process” is very positive and indicates customers being satisfied with the quick and simple processing. It is imperative to always be up to date on factors that might cause customers to look elsewhere.
Want to try this kind of analysis on your own data?
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