Customers opinions of the bike component supplier
Located in Portland, BikeTiresDirect.com is one of the most popular internet retailers for tires and other bike accessories. The management consists of cyclists and racers who love to share their passion for the sport and sell their favorite products.
We wanted to see what we could learn about the experiences of the customers of one of the most popular internet retailers in the US.
We took 4 441 reviews about BikeTiresDirect.com posted on Trustpilot and ran them through Gavagai Explorer. Some things we learned were really interesting!
Here are 3 things we found interesting!
The most significant negative driver is the “returns”. “Returns” has an average grade of 4,80 which is lower that the total average grade 4,92 and the net sentiment has decreased since 2015.
The “price” is mentioned in 43% of the reviews. The average grade of the price is 4,95 which is higher than the total average. It is the most mentioned topic and it is a positive one.
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“Quick” is one of the most positive topics. The average grade for “quick” is 4,96 while the total average grade is 4,92. “Quick” is in more than half of the cases mentioned with deliveries.
What can BikeTiresDirect.com learn from this?
Overall BikeTiresDirect.com has very high grades on their reviews. The topic where there is room for improvement might be the “returns”, but almost every review analyzed by The Gavagai Explorer AI is positive. When customers speak about returns, they might be more inclined to give a 4 instead of a 5, which is still positive but it drives down the excellent overall grade.
People seem to be happy with good prices and quick deliveries.
Want to try this kind of analysis on your own data?
Gavagai Explorer is free to try (no credit card needed) and works in 46 languages.
Gavagai is a Swedish language-tech company using advanced AI to help businesses analyze text and feedback – so they can understand their customers better. Spun off from the Swedish Institute of Computer Science, our Word Space Technology has grown and improved over 20 years, and our research team has published more than 400 academic papers.